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NEW REVENUE

Turn the customer messages you already send into a new revenue stream.

Allow relevant brands to place rewards inside eligible customer messages. Barika matches each reward to the customer action, while you earn from the value your messages create.

Your customer
message
Brand-funded
reward
New revenue
+ customer
reward
The messages already exist. Barika adds the commercial layer.
No new customer channel to build.
OWN REWARDS

Put your own rewards inside the moments your customers already engage with.

Use Barika to deliver your own cashback, vouchers, benefits or incentives inside eligible customer messages, triggered by the actions that matter to your business.

Trusted message
Customer receives an important update.
Your reward
Deliver your own reward at the right moment.
Happier customer
Feels valued and more likely to engage again.
Stronger loyalty
Repeat interactions and long-term relationships.
Your loyalty, your way
Use your own rewards and incentives that matter to your customers.
Easy to manage
Define rules, audiences and rewards. Barika handles delivery and tracking.
Measurable impact
See engagement and redemption to understand what drives loyalty.
Safe & controlled
You stay in control of your data, brand and customer experience.
PARTNER-FUNDED REWARDS

Reward your customers without carrying the cost yourself.

Make relevant rewards available in your customer messages without absorbing the full programme cost. Participating brands pay to reach these high-intent moments; your 70% revenue share can offset the reward cost, with any balance becoming additional revenue.

Customer moment
An eligible message is sent.
Participating brand
A relevant brand pays to reach that customer moment.
More customer value
Your customer receives a useful reward.
Cost offset + surplus
Your revenue share covers the reward cost, with revenue left over.
More customer value

Give customers useful rewards beyond what you could provide alone.

Cost offset

Revenue from a participating brand can cover the cost of your reward programme.

Additional revenue

Once the reward cost is covered, the balance becomes extra revenue for your business.

Reward your customers without carrying the cost yourself — then see what revenue could remain.

BRAND VISIBILITY

Put your brand in front of new audiences at moments of proven intent.

Place your brand or offer inside relevant customer messages from participating brands, giving you visibility with audiences you may not ordinarily reach, at moments when their actions signal real intent.

Your brand / offer
Your message is ready to be seen.
Trusted customer message
It appears in a relevant partner message.
High-intent audience
The customer action signals relevant intent.
Incremental brand reach
Grow visibility with new audiences.
New audiences

Gain visibility with customers your brand may not otherwise have reached.

High-intent moments

Appear alongside real actions such as bookings, payments, purchases and deliveries.

Brand-safe placement

Control where your brand can appear while Barika screens relevance and suitability.

Don't compete for attention. Reach new audiences where attention already exists.

CUSTOMER ACQUISITION

Turn high-intent engagement into new customers.

Place your offer inside a relevant customer message at the moment intent is visible. When customers engage, Barika gives you a measurable path from contextual placement to acquisition.

Your offer
Define the value you want to offer.
Intent-matched placement
Barika places it in the right trusted message.
Customer engagement
The customer clicks or taps because it is relevant.
New customer acquired
They complete your chosen acquisition action.
Intent-based acquisition

Reach customers based on what they are actually doing, not just who an audience model says they are.

Trusted context

Appear within a trusted interaction rather than interrupting customers elsewhere.

Measurable CPA

Track the path from placement to engagement to acquired customer.

Turn relevant engagement into measurable customer acquisition.

RECURRING REVENUE

Create more value across the brands you already manage.

Bring your ecommerce clients into Barika and expose them to new ways to generate revenue, reward customers and acquire customers, while creating a recurring revenue opportunity for your agency.

Your agency
Bring Barika into your service offering.
Brands you manage
Introduce eligible ecommerce clients.
Barika growth opportunities
Revenue, rewards and acquisition for clients.
Recurring agency revenue
Share in the revenue the network creates.
Expand your offering

Add Barika to the services you provide to Shopify, WooCommerce and other ecommerce clients.

Create client value

Help clients access Barika growth opportunities across revenue, rewards and customer acquisition.

Build recurring revenue

Earn recurring revenue as the brands you introduce use Barika.

Your clients create value through Barika. Your agency shares in the revenue generated.

BUSINESS REVENUE

What Every Message Is Worth

Use your own numbers to model the monthly revenue your business could earn from the Barika platform.

Monetised messages / month
Monthly clicks generated
Gross monthly revenue
Your monthly share
Year 1 annual gross
Your annual share
Year 2 match rate
Annual gross
Your share
Year 3 match rate
Annual gross
Your share

CPR means Cost per Reach: the price per 1,000 placements. CPE means Cost per Engagement: the price for each click.

Request a demo

REWARD PROGRAMME ECONOMICS

Can brand revenue pay for your rewards?

See what your reward programme would cost on its own, then compare it with the revenue your business receives when a participating brand reaches these customer moments.

Your revenue share: 70% Barika’s indicative 70% business share is applied to participating-brand revenue before the reward cost is deducted.
Reward placements / month
Your reward programme cost
Gross participating-brand revenue
Your revenue share (70%)
Reward cost covered
Additional revenue after reward cost
Annual additional revenue

Illustrative model: reward-programme cost equals placements × average reward cost. Gross participating-brand revenue combines CPR for placements and CPE for clicks; your business receives 70% of that gross revenue. Additional revenue is your revenue share minus the reward-programme cost. CPR means Cost per Reach: the price per 1,000 placements. CPE means Cost per Engagement: the price for each click.

Request a demo

OWNED LOYALTY ECONOMICS

What would your own rewards programme cost?

Model your customer rewards, delivery volume, and Barika platform fees. You control the reward; Barika delivers it in the customer moments you choose.

Full market CPR
Barika share
Effective CPR
Full market CPE
Barika share
Effective CPE
Reward messages / month
Customers who click / month
Barika platform fee / month
Annual Barika platform fees

Barika charges for measurable delivery and clicks: messages that include a reward and customers who click it. CPR means Cost per Reach: the price per 1,000 placements. CPE means Cost per Engagement: the price for each click.

Request a demo

BRAND VISIBILITY REACH

How many people could your brand reach?

Choose what you would like to spend and see the reach it can create inside relevant, trusted customer messages. Barika's indicative rate is $25 per 1,000 delivered messages — just $0.025 per reach.

For $25, your brand could reach

A simple way to turn a small spend into meaningful brand visibility.

1,000reaches
Estimated reach
Your spend
Cost per 1,000 reaches
Cost per reach

Illustrative reach estimate based on the selected spend and indicative CPR. Actual delivery depends on audience availability, relevance, and sector matching. CPR means Cost per Reach: the price per 1,000 placements.

Request a demo

CUSTOMER ACQUISITION ECONOMICS

Set your click-through rate. See what it can acquire.

Click-through rate (CTR) is the primary driver of this model. Set the rate you expect, then see how those customer clicks flow through to acquisition.

Primary lever

Customer click-through rate (CTR)

The share of people who engage with your offer after seeing it.

6%CTR

Move the slider right to test a higher CTR → more clicks and acquired customers, higher total spend, and a lower CPA under the same assumptions.

At this rate, every 1,000 relevant placements creates 60 clicks.

Supporting assumptions

Clicks
New customers acquired
Estimated campaign spend
Cost per acquired customer (CPA)

Clicks are charged through CPE, while placements are charged through CPR. The conversion rate represents customers who complete your chosen action after clicking. All figures are indicative. CPR means Cost per Reach: the price per 1,000 placements. CPE means Cost per Engagement: the price for each click.

Request a demo

AGENCY PARTNER ECONOMICS

What Your Agency Network Could Be Worth

Model the recurring revenue your agency earns as the Shopify merchants you onboard use Barika to monetise their transactional messages. Defaults reflect the Phase 1 pilot scenario from the Agency Partner pitch deck.

Total network messages / month
Monetised messages / month
Monthly network gross revenue
Agency monthly share
Annual network gross revenue
Agency annual share

Figures are illustrative projections based on comparable network match-rate curves, not a guaranteed outcome. Actual merchant volume, match rate, and onboarding pace will determine your results. Agency revenue share is subject to your Agency Partner agreement. CPR means Cost per Reach: the price per 1,000 placements. CPE means Cost per Engagement: the price for each click.

Request a demo
Your Brand in the Moment

This is where your brand lives — beside a completed transaction, not beside content.

Contextual placement inside a transactional message your target customer has just opened. They've already proven intent. Your brand is the relevant next step — not an interruption.

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